Thoughtful storytelling for
mission-driven organizations.
We started Third Spoon because we believe storytelling can move missions forward—and fuel the fundraising that makes that work possible. We partner with mid-to-large nonprofits to communicate your impact clearly and inspire people to give, give again, and stay engaged with your mission. Before we ever pick up a camera, we take the time to understand your goals, so the stories we tell feel honest, human, and built to support fundraising well beyond a single campaign.
Thoughtful storytelling for mission-driven organizations.
We started Third Spoon because we believe storytelling can move missions forward—and fuel the fundraising that makes that work possible. We partner with mid-to-large nonprofits to communicate your impact clearly and inspire people to give, give again, and stay engaged with your mission. Before we ever pick up a camera, we take the time to understand your goals, so the stories we tell feel honest, human, and built to support fundraising well beyond a single campaign.
The Stories That Fuel Fundraising
The stories that consistently drive donations, deepen engagement, and strengthen long-term fundraising support are grounded in real people and real impact. When audiences understand and feel your mission, they’re far more likely to invest in it. These are the stories we focus on:
Impact Stories
The emotional heart of your mission. Real stories that show your work in action—often through the people you serve, or through the story of how your organization came to be.
Common uses: fundraising, donor outreach, grants, websites, presentations
Campaign & Fundraising Videos
Focused storytelling built to drive action. Clear, emotionally resonant videos designed around a specific campaign or moment in time.
Common uses: Email campaigns, events, digital ads, social media
Testimonial & Voice-Driven Videos
Let others tell the story for you. First-person perspectives that build credibility through lived experience and honest reflection.
Common uses: Donor trust-building, events, supporting grant narratives
Branded Videos
A clear, human expression of who you are. Thoughtful, story-driven videos that articulate your mission, values, and purpose without feeling promotional or overproduced.
Common uses: Paid ads, Website, donor introductions, major announcements
Day-in-the-Life & Behind-the-Scenes Stories
Authenticity over polish. Unscripted looks at real people and real work, captured as it naturally happens.
Common uses: Social storytelling, recruitment, transparency
Program & Mission Explainers
Clarity builds trust and understanding. Accessible videos that explain what you do and why it matters—especially when your work is complex.
Common uses: Grants, onboarding, education, websites
Short-Form Social & Digital Content
Extend your story across platforms. Concise videos created from larger shoots to keep your mission visible and consistent.
Common uses: Instagram, Facebook, LinkedIn, email, websites
Year-in-Review & Milestone Videos
Reflection that builds momentum. Thoughtful recaps that celebrate progress, acknowledge supporters, and reinforce impact.
Common uses: Common uses: Year-end appeals, annual meetings, board presentations
The Stories That
Fuel Fundraising
The stories that consistently drive donations, deepen engagement, and strengthen long-term fundraising support are grounded in real people and real impact. When audiences understand and feel your mission, they’re far more likely to invest in it. These are the stories we focus on:
Impact Stories
The emotional heart of your mission. Real stories that show your work in action—often through the people you serve, or through the story of how your organization came to be.
Common uses: fundraising, donor outreach, grants, websites, presentations
Branded Videos
A clear, human expression of who you are. Thoughtful, story-driven videos that articulate your mission, values, and purpose without feeling promotional or overproduced.
Common uses: Paid ads, Website, donor introductions, major announcements
Campaign & Fundraising Videos
Focused storytelling built to drive action. Clear, emotionally resonant videos designed around a specific campaign or moment in time.
Common uses: Email campaigns, events, digital ads, social media
Program & Mission Explainers
Clarity builds trust and understanding. Accessible videos that explain what you do and why it matters—especially when your work is complex.
Common uses: Grants, onboarding, education, websites
Day-in-the-Life & Behind-the-Scenes Stories
Authenticity over polish. Unscripted looks at real people and real work, captured as it naturally happens.
Common uses: Social storytelling, recruitment, transparency
Testimonial & Voice-Driven Videos
Let others tell the story for you. First-person perspectives that build credibility through lived experience and honest reflection.
Common uses: Donor trust-building, events, supporting grant narratives
Short-Form Social & Digital Content
Extend your story across platforms. Concise videos created from larger shoots to keep your mission visible and consistent.
Common uses: Instagram, Facebook, LinkedIn, email, websites
Year-in-Review & Milestone Videos
Reflection that builds momentum. Thoughtful recaps that celebrate progress, acknowledge supporters, and reinforce impact.
Common uses: Common uses: Year-end appeals, annual meetings, board presentations
How We Partner With Nonprofits
Rather than rigid packages or retainers, we approach nonprofit work as a collaboration—shaping flexible, phased partnerships around your mission, audience, goals, campaigns, and funding realities, using proven models as starting points rather than fixed structures.
1) Story & Strategy Alignment
Before filming anything, we take the time to listen. We work closely with your leadership and communications team to understand your mission, key audiences, upcoming campaigns or grant cycles, and what you want people to feel and do after watching.
2) Core Story Capture
Once the story is clear, a good first step is a partnership focused on creating a clear, emotionally grounded story that can be used across fundraising, grants, and outreach.
What this usually includes:
- Story and messaging alignment
- 2-3 days of filming
- One primary impact film (2–5 minutes)
- A full set of supporting videos
- Guidance on where and how to use the content
3) Campaign Support
Built around a specific moment, this is designed to support a defined campaign, initiative, or fundraising push.
What this usually includes:
- Campaign-focused planning
- Focused filming around one program or theme
- One campaign centerpiece video
- Several short digital cutdowns
- Guidance on where and how to use the content
4) Ongoing Partnership
For organizations with evolving stories, a longer-term collaboration that allows storytelling to grow naturally over time is a great option.
What this usually includes:
- An initial flagship story
- Monthly or quarterly filming capturing new programs, milestones, or moments as they emerge.
- Multiple videos delivered each month/quarter
- Monthly strategy sessions
- A growing video library your team can draw from
However the partnership takes shape, our goal is always the same: to tell honest, human stories that reflect your mission and move people to care, give, and act.
How We Partner With Nonprofits
Rather than rigid packages or retainers, we approach nonprofit work as a collaboration—shaping flexible, phased partnerships around your mission, audience, goals, campaigns, and funding realities, using proven models as starting points rather than fixed structures.
1) Story & Strategy Alignment
Before filming anything, we take the time to listen. We work closely with your leadership and communications team to understand your mission, key audiences, upcoming campaigns or grant cycles, and what you want people to feel and do after watching.
2) Core Story Capture
Once the story is clear, a good first step is a partnership focused on creating a clear, emotionally grounded story that can be used across fundraising, grants, and outreach.
What this usually includes:
- Story and messaging alignment
- 2-3 days of filming
- One primary impact film (2–5 minutes)
- A full set of supporting videos
- Guidance on where and how to use the content
3) Campaign Support
Built around a specific moment, this is designed to support a defined campaign, initiative, or fundraising push.
What this usually includes:
- Campaign-focused planning
- Focused filming around one program or theme
- One campaign centerpiece video
- Several short digital cutdowns
- Guidance on where and how to use the content
4) Ongoing Partnership
For organizations with evolving stories, a longer-term collaboration that allows storytelling to grow naturally over time is a great option.
What this usually includes:
- An initial flagship story
- Monthly or quarterly filming capturing new programs, milestones, or moments as they emerge.
- Multiple videos delivered each month/quarter
- Monthly strategy sessions
- A growing video library your team can draw from
However the partnership takes shape, our goal is always the same: to tell honest, human stories that reflect your mission and move people to care, give, and act.
Frequently Asked Questions
How do you work within nonprofit budgets?
Can video costs be included in a grant?
How involved does our team need to be?
How long does a typical project take?
How many videos do we receive?
Do you use real people or actors?
What makes Third Spoon different from other video production companies?
Let’s start a conversation.
If you’re thinking about how storytelling could support your mission, we’d be glad to connect. Prefer email? Reach us directly at adam@thirdspoon.co.
22 London St | East Greenwich, RI | 02818
401-440-8155
adam@thirdspoon.co
