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Check out these statistics of 2017 that show the impact of online marketing on the consumer.  Read through and take notes to help you plan your next marketing strategy. 68% of inbound marketers believe their organization’s marketing strategy is effective. (HubSpot, 2017) This is higher than those who practice outbound marketing. 32% of marketers rank outbound[…]

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Video advertisements help companies to advertise their service/ products in a unique way.  Videos grab the attention of the target market and inform them on what the company has to offer. Statistics show that 88.5% of the US population are internet users and 90% of users say that product videos are helpful in the decision.(http://www.internetlivestats.com/internet-users/us/)[…]

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Numero 1: “The Carousel”   The Carousel is probably one of the most well-known ad campaigns ever done on the TV series, Mad Men. The idea behind this advertisement was to switch from calling Kodak’s (a camera and film company) projector “the wheel” to “the carousel” to make it more sentimental. What makes this particular[…]

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In our line of work, sometimes we just have to deal with the highest of high maintenance divas. Aaliyah took us to the edge, but we survived. Luckily we kept the camera rolling on her entire scene, here’s the outtakes. And here is the final spot. Go teachers!